The next step to scale-up

28.09.2023 - 18.04.2024

Our participating start-ups


Fairnica is the platform for alternatives to buying (clothes) new. According to Greenpeace, by 2035 we have to ensure that only 40% of our clothing is bought new. The rest must be provided by alternatives to buying new. At Fairnica you can rent fairly and responsibly produced clothes, buy 2nd hand or exchange them in the WearBetter. Community.

  • Julia Kellner & Nicola Henseler (Co-Founder & CEO)
Ruhr M Fairnica 2
Ruhr M movid


muvid is a startup which offers musicians and content creators a platform to collaborate and promote effectively. In a digital, fast-paced era where music is mainly discovered through platforms like TikTok, muvid revolutionises music marketing, making it more affordable and efficient. Through a smart matching algorithm, the platform brings together suitable music and videos and offers an innovative solution to the current challenges of the music industry.

  • Christian Ort & Daniel Lohmann (CEOs)


sovity enables companies to generate value from their data. The software-as-a-service enables companies to exchange big data with their partners in a standardised way, regardless of the industry, while retaining control over their sensitive information. sovity enables the creation of data spaces.

  • Sebastian Kleff & Sebastian Opriel (CEOs)
Ruhr M who moves
Ruhr M who moves


Who Moves is the first German career platform for international IT & tech talents. We are the matchmaker between companies and talents worldwide and help our clients to attract IT talents from abroad and take over the entire visa and integration process holistically.

  • Constantin Soffner, Timo Gatta, Deniz Ates (Co-Founders COO, CTO & CEO)


The Fellbox is the surprise box for dogs! Every month, Fellbox surprises thousands of dogs and dog owners with a brimming surprise box full of toys, accessories, snacks and grooming products. Fellbox connects the diverse brand world with potential customers and offers manufacturers a unique marketing channel as well as creating physical touchpoints with customers.

  • Sarjoscha Kleine & Alexander Lapp (CEOs)
Ruhr M fellbox
Ruhr M beautinda


With Beautinda, every beauty professional can digitalise and market their business in just a few minutes - easily, quickly and effectively. Like Airbnb for the beauty industry, customers have access to thousands of beauty professionals and offers from their surroundings straight from their pocket.

  • Can Kaplan, Niklas Homann & Matthi Pyka (Co-Founders)

Our teams receive coaching that really moves them forward.

With our 6-month coaching program, which is individually tailored to your needs, we support our teams and work with them to solve all the challenges that the growth of a start-up entails. Whether in the areas of HR, leadership, law, sales or logistics - with us, our teams will find the right experts to accompany them with their experience and expertise from the field.

How our teams benefit from the ruhrMASTERS:

  • 6-month individual coaching program (at least 10 coaching sessions)
  • Attendance of one international start-up event (SLUSH, Helsinki)
  • Participating in one internation business trip including individual match making
  • Prominent integration at ruhrSUMMIT 2024
  • Marketing measures via our social media channels & public relations work

  • Anmeldephase


  • Motivation Day als Teil der ruhrSUW


  • Anker-Kickoff

    Okt./Nov. 2023

  • Coaching

  • Besuch int. Start-up-Event: Slush Helsinki

    November 2023

  • Coaching

  • Anker-Session

    Dez/Jan. 2023/24

  • Coaching

  • Teilnahme int. Reise mit individuellem Matchmaking: tbd


  • Coaching

  • Anker-Session

    Feb./März 2024

  • Coaching

  • Anker-Session

    April 2024

  • Coaching

  • ruhrMASTERS Night

    18. April 2024

  • ruhrSUMMIT 2024



  • Start-up based in the Ruhr Area
  • Founded 2018 - 2022
  • minimum of 2 - 3 employees (full time equivalent)
  • established on the market
  • first customers and generated values
  • scaleable business model
  • digital components

Deine Ansprechpartnerin

Mariana freigestellt klein

Mariana Ilic

Projektmanagerin 0201 36537593